The Tipping Point Review

I actually really enjoyed reading The Tipping Point by Malcolm Gladwell. As a 21 year old with many ideas that I have yet to put into effect, it’s nice to know that it’s completely possible to start a new idea whenever I feel is right. Gladwell takes us through this process in his book. He also shows us how exactly trends are started, and how they’re considered a “trend.”

Gladwell writes that what goes into starting a trend involves the factors and patterns. When you think about something that has turned into a trend, it always starts with one person, and then just catches on. You might wonder how a trend starts. If you look at something that is popular nowadays, like memes. If you look at memes, how do you think they become popular. It starts with one, and then people build off of them and come up with their own ideas to make them original.

What Gladwell says is that everything has to do with pop culture. If something that is trying to trend has no relation to pop culture, it’s most likely not going to catch on to our current generation.

My Resume

Throughout my years here at UF, I have built up a resume that is tailored to what I want to do in life. Ideally, I want to work for a sports team in their communications department. Below is my resume that I do believe will end up getting me my ideal job:

OBJECTIVE

Looking for a position in the field of sport management where my communications skills and background can be fully utilized.

EDUCATION

Rising Senior at the University of Florida

Seeking a Bachelor of Science in Telecommunications News with a concentration in Sport Management

WORK EXPERIENCE

New England Golf and Tennis Camp – Belgrade Lakes, ME

Communications Intern and Social Media Director                                                                 Starting in June

University Athletic Association – University of Florida, Gainesville, FL

Photography Intern for Communications Department                                                                      Starting in August

  • Take photos of all athletic events, and edit and organize all photos into archives
  • Work on a variety of projects throughout UAA Communications Department on cross-functional teams

The Armchair All-Americans Online Sports News Publication

Writer, Reporter, and UF Ambassador                                                                   January 2016 – Present

  • Report and write previews, game recaps, and feature stories about Gator sports and the NHL
  • Articles chosen for publication at least twice a week

Ann Taylor Loft – Gainesville, FL

Sales Associate                                                                                                            June 2015 – Present

  • Demonstrated excellent customer service skills while meeting sales and credit goals

WUFT-FM 89.1 and WUFT-TV – Gainesville, FL

Multimedia Journalist                                                                                                January 2015 – Present

  • Produce, edit, write, and report for live and recorded radio and TV newscasts
  • Conduct interviews, in person and via phone

Her Campus UFL Online Publication – University of Florida, Gainesville, FL

Public Relations/Events Intern                                                                                              January 2015 – Present

  • Promote publication through all aspects of social media
  • Help set up promotional events
  • Contact businesses to set up partnerships and sponsorships

Heart for the Game Online Publication

Writer, Editor, and Social Media Strategist                                                                         August 2014 – May 2015

  • Edit all drafts on website
  • Responsible for Facebook page and engagement
  • Cover all football games; photograph and interview coaches, players, students

LEADERSHIP AND INVOLVEMENT

Gators for Mental Health Policy Awareness – University of Florida, Gainesville, FL

Vice President of Finance                                                                                         January 2016 – Present

  • Plan and balance budget for events and meetings throughout the semester

Alpha Epsilon Phi Sorority – University of Florida, Gainesville, FL

Social Media Strategist                                                                                   January 2015 – January 2016

  • Promote events through Facebook and Twitter and write articles for AEPhi’s national magazine

Alumni Relations Chair                                                                                   January 2014 – January 2016

  • Compile and send out a newsletter to alumni and set up alumni events, increasing alumni base

Chomp the Vote – University of Florida, Gainesville, FL

Assistant Director of Marketing                                                                             August 2013 – May 2014

  • Brainstorm ways to market the organization through social media, set up on and off campus events
  • Reach out to students to increase voter registration

SKILLS

  • Social Media, Photography, Microsoft Office, Google Drive, Adobe Photoshop, WordPress, KLZ, Adobe Premiere, Cold Calling, Public Speaking

Hurricane Matthew

Recently, one of the most popular and trending topics has been Hurricane Matthew. This hurricane wreaked havoc on many states throughout the country, including Florida, Georgia, South Carolina, and many more.

Many places were flooded, houses were ruined, cars were hit, and trees were strewn across people’s yards. Many schools across the country closed, including UF. Classes at UF were closed starting at 3 PM on Thursday, and class was closed all day Friday. Including class being cancelled, the LSU vs. UF football game that was supposed to take place on October 8th was cancelled as well.

Not only was Florida affected, but states as far up the coast as North Carolina were as well. Schools were shut down to protect everyone and clean up their beloved homes.

We didn’t get much action from the hurricane here in Gainesville, but I am praying that everyone who did get affected is safe and sound.

Don’t Make Me Think Review

After reading Steve Krug’s Don’t Make Me Think: A Common Sense Approach to Web Usability, I realized a plethora of important ideas to make the web much easier to use and navigate. I honestly thoroughly enjoyed reading this book, especially because the topic is so relevant to today’s age. With technology, including social media and the internet, being such a big part of our current century, I believe that knowing how to use the internet to the best of your ability is more important than ever. Many of the ideas were easy for me to grasp, while others took me some time to wrap my head around. Regardless, I do not regret reading this book at all and truly believe it will heavily benefit me in the future.

There were many lessons I learned from reading this book. However, there were certain ones that I know I need to remember in order for me to use the internet to its full capacity. The lesson which I consider the most important and the one I will use the most is how web pages should be easy to understand and navigate. If one has to spend at least three minutes trying to figure out the home page of a website, it is most definitely not worth it. What Krug says is that you should be led to the website and basically automatically be able to navigate easily. Once you get to a homepage, you should realize the main purpose of the website. Once the main purpose is realized, the next step is to explore. There should be tabs, images, videos, subtitles etc. All of these different factors lead to how usable a website is. Krug writes that the web was designed to make our lives easier. If this is the case, then why would we bother trying to understand a website or web application for an extended amount of time? We would not, because then we wouldn’t be using the web to the best of its ability. According to Krug, in this case, it wouldn’t be “usable”.

Another important lesson I learned is that there is no time for extra fluff. When users of the internet go to a website, they most likely are going to go straight for the facts. When there is too much detail and extra unnecessary fluff that distracts you from the original point of the website or from what you visited the page for, it automatically decreases the usability of the website. This goes back to the whole idea of the page being easy to navigate. Usually, when I’m looking for something and I can’t find what I am looking for in under three minutes, I go back to the search engine I am using and go to the next page.

In conclusion, this book is not only helpful for me as a user of the internet, but also for my future career. I plan on working for a communications department of a hockey team, which means I need to be able to know what attracts the most people to all forms of social media. This book has definitely helped me.

The “Sunshine State”

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The past couple of weeks have made the “Sunshine State” turn into the “No Shine State.”

The first week of school, the beloved sun would shine in the morning and the rain would come out to play at noon. The second week of school, Hurricane Hermine hit. Some lost power, others just woke up in the middle of the night to rain hitting their windows.

The Gators played the University of Massachusetts that Saturday, and it rained on and off the entire time. It rained throughout the next week, but the game against Kentucky was purely sunshine; maybe a little too much.

It was nice to wake up to the weather shown above compared to what we’ve been having. Hopefully this weekend it will be sunny so the Gators can beat North Texas.

 

Day at the Library

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Today is one of those days where the library is a must. After three full weeks in school, work and lack of sleep is definitely catching up to me.

It’s so important to take a full day off and use it to study and just catch up with life in general.

Being a senior, I also have to start looking for jobs soon, so I’ve been using today to do homework, study, update my resume, and apply for jobs that appeal to me.

I’m hoping to work in the sport management field, specifically in the communications department for a hockey team. I can’t wait for what’s in store!

Kings Overcome Rangers in Overtime

Anze Kopitar and the Kings overcame a 2 point deficit Thursday night to defeat New York at the Staples Center 4-3. This OT goal added another one on to Kopitar’s record. This means alone, Kopitar has scored four overtime goals just this season, which is the most in a season in LA Kings history.

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The games leading up to this haven’t had as much pressure as this one, according to Kopitar.

LA’s leading scorer said, “I guess the last couple of games we’ve had the lead and really brought it home with not a whole lot of pressure, but you know tonight, it was the other way around.”

This game was very intense and passionate, with both teams having a lot on the line. The Rangers are currently battling the Penguins and the Islanders to maintain the number two slot in the Metropolitan division.

The Kings are sitting happily in the number one spot in the Pacific division. However, they are fighting the Stars for the number one spot in the Western conference.

First Period

New York started out strong, with NYR center JT Miller scoring the first goal of the game with 8 minutes and 26 seconds left in the first.

About twenty more seconds passed, and number 11 Dustin Brown got a snap shot by Lundqvist with help from number 31 Jeff Carter and number 9 Luke Schenn.

The game was tied for the last eight minutes of the period.

Penalties

  • Chris Kreider gets High-sticking penalty for Rangers 5:39 
  • Vincent Lecavalier cross checking penalty for Kings 9:50
  • Tanner Glass roughing penalty for Rangers 9:50

Second Period

Brassard won the face-off, giving Rangers the advantage.

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After three shots on goal for New York and nine shots on goals for the Kings, Rangers’ Dan Boyle gets past Quick with the help of Viktor Stalberg.

Rangers scored the first and only goal of the period.

Penalties

  • Keith Yandle gets interference penalty for Rangers 10:11
  • Brayden McNabb gets hooking penalty for Kings 18:59

Third Period

Third period was the most productive, totaling another goal for the Rangers and two goals for the Kings.

Once again, Rangers score the first goal of the period two minutes and forty six seconds into the period. Kevin Hayes scored with assists from Kevin Klein and J.T. Miller.

This was the Rangers first and last goal of the game.

Kings rallied up two more for the scoreboard. The Kings’ first goal of the period was made 4 minutes and 46 seconds into the period by Kyle Clifford. Assists were made by Jeff Carter and Dustin Brown.

The Kings’ second goal was made fifteen minutes and fifty seconds into the period by Kopitar. Assists were made by Milan Lucic and Drew Doughty.

The period ended with a tie game of 3-3.

No Penalties

OT

Overtime ended in a minute and 34 seconds with a tip-in by Kopitar.

 

This was Kopitar’s fourth OT goal of the season.

No Penalties

The game ended with 26 shots on goal for the Rangers and 37 shots on goal for the Kings. The Kings’ next game will be Monday night against the San Jose Sharks at the SAP Center in San Jose.

 

 

 

 

 

Kings’ Pearson scores game-winning goal in OT

With a quick assist by Kings’ Martinez, left-wing Tanner Pearson circles around to get past  Predators’ goalie Pekka Rinne to score the game-winning goal in OT.

Despite the Predators’ home advantage, the LA Kings took home the big W against the Nashville Predators on February 20 to end their seven game road tour.

The Kings’ seven game road tour ended with a nice and much needed 2-1 OT win to conclude the tour with three wins and four losses. After three consecutive losses, the Kings needed this win to keep them on the top of the Pacific division.

First period The game clock hits 15:57 into the first period, and left wing Dwight King assists defenseman Jake Muzzin to earn the Kings the first goal of the game. 28 seconds left in the first period, Predators’ Assistant Captain and right wing James Neal assist defenseman Ryan Ellis to help the Predators tie the game with a power play goal at 1-1.

The first period ended with three penalties against the Kings and a tied game.

The second period started off with a delay of game penalty against McNabb of the Kings, and ends with a tripping penalty  with 44 seconds left in the game. The second period ended scoreless with three penalties.

Third period remained scoreless, but ended with 29 shots on goal for Kings and 33 for the Predators. Kings had one power play and one penalty for holding, and Predators had one penalty for slashing by the end of the period.

 

OT lasted a minute and 18 seconds when Kings’ Pearson scored the game winning goal.

Robby Stanley, NHL.com correspondent asked Pearson how he did it, and Pearson responded with:

“The key thing is have possession in [overtime] as much as possible, and we were able to do that and create a chance up the ice. [Forward Nick Shore] drove to the net pretty well and pushed the [defensemen] back, and I was able to get a shot off.”

Predators’ center Ryan Johansen told Stanley, “I thought it was a great hockey game, back and forth, two teams working really hard.”

The game ended with 33 saves for Quick, and 29 for Rinne.

The LA Kings will head back home to the Staples Center to play the Calgary Flames on Tuesday at 7:30 PST.

Feature Image Courtesy of Mark Humphrey / AP.

 

 

 

Kings to Face Caps in Tough Away Game

The Los Angeles Kings are set to face the Washington Capitals at the Verizon Center in DC on February 16 at 7 PM EST.

After just suffering a shutout loss to the New Jersey Devils, Sutter and his Kings need a big W to get back on their feet and continue their winning season.

Kings are on top in the Pacific division of the Western Conference, while the Caps are on top of the Metropolitan division of the Eastern Conference. Both teams have very similar stats, leading to a pretty solid game. Kings have played 55 games. Caps have played 54. Out of the Kings 55 games played, they have won 33, lost 19, and have 3 shootout losses in overtime. Out of the 54 games played, Caps have won 40, lost 10, and have 4 shootout losses in overtime. Caps have won five games, lost one, and lost one in OT to Pacific division teams, while the Kings have won eight games and lost four to Metropolitan division teams.

To see goalies with such comparable records play against each other will definitely make for a good game. Kings’ Jonathan Quick has a .918 save percentage compared to the Caps’ Holtby with a .926 save percentage.

The key to this game will be determined by the need for the Kings to control Caps’ left wing Alex Ovechkin. Ovechkin is first in the league with 35 goals. His knack for hat tricks could possibly trip up the Kings, potentially leading to another loss on the road.

 

If able to contain Ovechkin and use Dustin Brown to their full advantage, Kings could be coming out of DC with a win.